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College of Hospitality, Retail and Sport Management

  • Matt Brown moderates a panel consisting of Matt Homan, Jared Rice and Lynn Oliver-Cline.

Program

Wednesday, Nov. 13, 2024

Time Function Location
6 – 8 PM Opening Reception 
Dickies Arena logo
Dickies Arena is proud to sponsor the SEVT opening reception.
 Junction 800
800 Gervais St.
Columbia, SC 29201

Thursday, Nov. 14, 2024

Time Function Location
7:45 AM Registration / Continental Breakfast Under escalators 
8:15 – 10:00 AM Case Study Competition 
*This is not open to attendees - only case study teams and judges		 Congaree A/B
Session #1
9:00 – 10:00 AM Panel: Game Changers: Alumni Insights on Navigating the Business of Sports
Madison Duryea, Director of Booking, Akins Ford Arena, Oak View Group
Aidan McNerney, Senior Manager, Sponsorship Strategies and Activation, MKTG
Glen Ivol, Director of Business Stategy & Analytics, FC Cincinnati
Mac Stiles, Global Partnership Analyst, Monumental Sports & Entertainment 
Moderator: Ally Brumfield, Senior Manager, Wasserman 		 Lexington Room
10:00 – 10:15 AM BREAK
Session #2
10:15 – 11:15 AM Keynote Speaker:
James Phillips, Commissioner, ACC 		 Lexington Room 
11:30 AM – 12:45 PM Awards Luncheon 
Lunch Speaker, Sam Piccione III, President International, Oak View Group		 Richland Room
Session #3
1:00 – 2:00 PM Keynote Speaker:
Emily Cole, Owner, Savannah Bananas 
 Lexington Room 
1:15 – 2:30 PM


 Closed Session: SPTE 590 OVG Presentations
*only open to students in this class		 Congaree A
1:15 - 1:35 PM The Repercussions of Leverage Ratios in European Soccer Club Valuation
Mateo Marquez Auza, University of South Carolina / Tom Regan, University of South Carolina

 Congaree B
2:00 – 2:15 PM BREAK
Session #4
2:15 – 3:15 PM Panel: Behind the Spotlight: Navigating Client Management in Sport and Entertainment 
Jay Courie, Co-Founder & President, MGC Sports 
David Plyler, General Manager, Home Grown Music
Matt Washburn, Agent, Atlas Touring
Moderator: Natasha Brison PhD, Associate Professor, University of South Carolina
 Lexington Room 

2:15 – 2:35 PM


2:40 – 3:00 PM


 Legacy in the Shadows: The Aftermath of 2014 World Cup Stadiums
Rodrigo Feller, University of South Carolina / Haylee Mercado, University of South Carolina

Deion Sanders and the Super Star Effect
Robert Lyons, North Carolina A&T State University / Edgar Jackson, Howard University 		 Congaree A
2:15 – 2:35 PM



2:40 – 3:00 PM		 Impacts of Sport Gambler Cognitive Process to Determine Future Gambling Intention After a Loss: A Cognitive Dissonance Theory Approach
Deukmook Bae, University of South Carolina / Stephen Shapiro, University of South Carolina 

Community Support for a Recurring Sport Event: Understanding the Roles of Event Legacy Perception, Quality of Life, and Community Development
Hsin-Wei Chen, National Taiwan Normal University / Yong-Dian Lin, National Taiwan Normal University / Mei-Yen Chen, National Taiwan Normal University		 Congaree B
3:15 – 3:30 PM BREAK
Session #5
3:30 – 4:30 PM Panel: Breaking Into the Game: Navigating Careers in the Sport and Entertainment Industry
Deneen Bennett, SVP People & Culture - Talent Management, Oak View Group
Gerardo Bielons, Director, GB Events 
Mackenzie Troche, Director of People & Culture, Contemporary Services Corporation
Colin Waitzman, Manager Inside Sales, New Jersey Devils
Moderator: Matt Dunn, Instructor, University of South Carolina 		 Lexington Room
3:30 - 3:50 PM


3:55 - 4:15 PM		 East Enders: athletes’ villages and urban regeneration in Manchester, Glasgow, and London
Robert Sroka, Towson University 

Collegiate Esports: Shaping the Future of Esports Facility Development Beyond Venues
Wil Fisackerly, University of Oklahoma 		 Conagree A
4:40 – 5:30 PM Panel: Student Soundwaves: Launching a Record Label in the Modern Music Industry
David Baker, Instructor, Music Industry Studies, University of South Carolina
Sam Hollander, Multi-platinum Songwriter and Producer
Jeremy Polley, Assistant Professor and Director of Music Industry Studies, University of South Carolina 
Jenny Reader, Artist Manager and Adjunt Professor of Music Industry Studies, University of South Carolina 
 Lexington Room
     

Friday, Nov. 15, 2024

Time Function Location
8:00 AM Registration Open  
Session #6
8:15 – 10:00 AM Case Study Finalists Present Congaree A/B
8:30 – 9:00 AM BREAK
Sesson #7
9:00 – 10:00 AM Panel: Your Career Starts Here…Best Presentation ever?
Murray Cohn, President, MC Sports Sales and Training & Consulting
Michelle Price, VP of Business Operations, TeamWork Online
Bill Sutton, Executive in Residence, University of South Carolina		 Lexington Room 
10:15 – 10:30 AM BREAK
Session #8
10:00 AM – 2:30 PM

Career & Internship Fair

More Info

 Richland Room  
10:00 AM - 11:00 AM Academic Research Poster Presentations: Pre-function Area
  • Examining the role of experiential marketing and influencers in purchasing behavior of athleisure apparel - Mediating role of sports involvement
    Jinwook (Jason) Chung, Winthrop University / Kate Shin, Orange County School of Arts / Ju Young Lee, The Citadel - The Military College / Minkyo Lee, University of Nevada-Las Vegas
  • Exploring Perceived Risk of Attending Mass Participation Sport Events
    Mona Mirehie, Indiana University Indianapolis
  • Sport Organizations’ Community Support Following the Maui Fires
    Bryan Finch, Oklahoma State University
  • The Effects of Information Seeking Sources on Entertainment Quality Variables and Evaluation Indicators
    Kakyom Kim, Johnson & Wales Unversity / Kimberly Rosenbaun, Johnson & Wales University 
    Means-End Chains of Esports Live-Streaming Market
    Deokkyung Ock, University of South Carolina / Yongjin Hwang, University of South Carolina /  Inae Oh, Eastern Michigan University 
 Pre-Function Area

 

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